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Showing posts from March, 2018

Creativity is Carefully Considered Content

While I have always loved to read, and appreciated writing as a creative art, I had not always liked to write for myself as much as I do now.  I'm sure many designers can say the same as we work through editing in the era of "content is king." I started with a love of creativity and typography. My formal design education taught me the beauty in letter forms. There are simple and subtle differences in fonts and letters that is an art in and of itself. I personally love a sans serif with a perfectly round O, but the ability to use Optima as a serif or sans serif font makes that choice pleasing too. The ability to write interesting content didn't come from formal education, but almost from osmosis. I've learned many things by osmosis. I've joked that I've learned liturgy by osmosis while working for a religious organization. I'd even say my parenting skills have come from being immersed in my little one's lives. That's not to say I didn't